What is in this article?:
- How Digital Technology Changed Presidential Politics
- Trump & Social Media
- Hillary’s Curse: WikiLeaks
- Are voting booths rigged against Donald Trump?
- Is Russia actively working to ensure a Trump victory?
- After the election, national cybersecurity issues await
- Privacy vs. security: the new domestic agenda
- It’s a brave new world
What does the nature of this presidential race have to do with the channel? For one thing, it's brought many issues that partners have been aware of into the spotlight, especially on the security front. But it's also highlighted issues that will dominate the conversations had in the Oval Office during the next administration, many of which present opportunities for partners. In a world of constant connectivity, cloud computing and advanced cybercriminals, tech has a lot to do with how the 45th Commander-in-Chief makes it into office...and what they'll have to focus on when they get there.
Would Lincoln have been elected in the age of Facebook? Would Woodward and Bernstein have been credited with toppling the Nixon administration if WikiLeaks had been a thing? How would Reagan have navigated the Cold War if he’d had to deal with cyberterrorism? And how might the 2000s have been different if Florida had used digital voting machines instead of punch card ballots resulting in the infamous hanging chads?
The digital age has changed more than just the day-to-day lives of average voters. New and emerging technology has fundamentally changed facets of the race to the White House and the issues the new President will face. National security threats, election rigging, what constitutes modern-day scandals and public opinion influencers have all evolved into truly digital problems. As voters head to the polls today, let’s take a quick look back at some of the ways modern-day tech has made this a new kind of Presidential race—and what takeaways you can apply to customer engagements.