Consider the situation in the traditional PC market. Each Sunday when I open the newspaper, I typically see an insert for the latest Dell PCs and notebooks running Windows 7. When I check my inbox, Lenovo and Hewlett-Packard are sending me more special offers for Windows 7 systems. And of course, most of the ads mention Intel.
In most of the cases, Intel helps to fund those PC advertisements. I wonder:
- Can Canonical and Ubuntu OEMs secure some co-marketing dollars from Intel?
- Or can Canonical somehow set up a fund that helps Ubuntu OEMs to promote their respective PC brands?
Will more Ubuntu OEMs offer similar promotions? Can Canonical find a way to help organize and promote the promotions? I don't have the answers at my fingertips. But it seems like there's something to be learned from the co-marketing efforts of Intel and Microsoft...