VMware Guest Blog

Guest blogs such as this one are published monthly and are part of The VAR Guy's annual platinum sponsorship.

Posts by VMware Guest Blog

in The VAR Guy Blog Dec 02, 2014

How to Drive Demand and Generate Leads Effectively and Cost-Efficiently

A few months back, I shared some interesting marketing research outcomes in a post titled, “The Need for Digital Marketing in the B-to-B Buying....More
in The VAR Guy Blog Oct 31, 2014

The Future Belongs to the Fast, the Flexible and the Brave

In a world that is rapidly being reshaped by technology, the most successful business and IT leaders are acting bravely and decisively to create....More
in The VAR Guy Blog Aug 30, 2014

Increasing Cloudiness Means Growth and Opportunities

In a traditional software world, the channel role was both to sell and to provide services to customers. In the world of cloud computing, the primary....More
in The VAR Guy Blog Jul 30, 2014

The New Security Sale: Network Virtualization for Micro-Segmentation

These days, there is a good chance security is top of mind for your customers. From the Target breach to the Snowden/NSA revelations to, most....More
in The VAR Guy Blog Jul 18, 2014

No Limits—New Possibilities for VMworld 2014

This year, we are capturing the spirit of possibility with No Limits—New Possibilities by helping partners break down walls, demolish barriers and....More
in The VAR Guy Blog Jun 26, 2014

Rolling Out Partner Innovation

Increasing marketing effectiveness and ultimately driving revenue is top of mind for many partners today. With the shift in the B-to-B, buyer-seller....More
in The VAR Guy Blog May 29, 2014

Next-Generation Virtualization

Globally, millions of businesses have enjoyed the benefits gained from server virtualization. Are you helping your customers maximize those benefits?....More
in The VAR Guy Blog May 21, 2014

Empowering VMware Partners Through Distribution with Value Velocity

Being able to generate sales and execute strong marketing campaigns can make it or break it for channel partners. Sounds obvious, but actually being....More
in The VAR Guy Blog Apr 16, 2014

Something Big is on the Horizon

The move to the mobile cloud is changing how applications, desktops and data are managed and consumed. The Association of Commuter Transportation....More
in The VAR Guy Blog Apr 09, 2014

The Need for Digital Marketing in the B-to-B Buying Landscape

A few weeks back, I was fortunate to sit in on a presentation given by Maria Chien, Research Director at SiriusDecisions, who discussed the major....More
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