SAP Guest Blog

Guest blogs such as this one are published monthly and are part of The VAR Guy's annual platinum sponsorship.

Posts by SAP Guest Blog

in The VAR Guy Blog May 03, 2016

Leave Your Three-Ring Binder Behind; Move to a Digital Enablement Platform

In a previous lifetime, getting trained meant you were handed a three-ring binder crammed with a dizzying amount of material. Sounds very '90s, right....More
in The VAR Guy Blog Apr 04, 2016

Are You Creating Customers for Life?

Are you digitally tuned in to your prospects’ buying journey? If not you could be missing out on tons of opportunities....More
in The VAR Guy Blog Mar 01, 2016

Are You Riding the Digital Wave? Or, Fighting the Undertow?

The digital economy is evolving--I know it, you know it. How solution providers ramp up to help their customers embrace digital transformation could....More
in The VAR Guy Blog Feb 01, 2016

Does Your Vendor’s MDF Program Perform Like a Vitamix or a Single-Speed Blender?

The Vitamix is the Rolls-Royce of kitchen appliances--a multispeed blender on steroids. It has massive horsepower that can crush grains and blades....More
in The VAR Guy Blog Jan 05, 2016

Why Some Partner Programs Don’t Cut It Anymore

It’s a fact that not all channel programs are created equal. And, often, partners of all stripes find themselves pigeon-holed into program models....More
in The VAR Guy Blog Dec 01, 2015

Remembering the Past & Preparing for the (Digital) Future

The Spanish philosopher George Santayana is credited for saying, “Those who do not remember the past are condemned to repeat it.” I like this saying....More
in The VAR Guy Blog Nov 02, 2015

Five Areas Critical to Success in the Digital Economy

When it comes to the digital economy, it seems like every day brings a new wave of solutions, forecasts and news about our future. But who’s waiting....More
in The VAR Guy Blog Oct 04, 2015

Omni-Channel Marketing: The New Imperative

If you are even half-connected in today's fast-paced, multi-tasking world, multiple devices are a way of life to get through the daily demands of....More
in The VAR Guy Blog Sep 08, 2015

Everything 'As-a-Service'--Even Marketing?

Recently I read a blog by a colleague about marketing-as-a-service (MaaS), which, if you’re not already familiar, is essentially the extension of....More
in The VAR Guy Blog Jul 28, 2015

The Value of the Ecosystem: The Value You Bring

A vibrant partner ecosystem clearly serves the vendor that nurtures it and the mutual customers that rely on it. But what is the advantage for the....More
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