Most Recent Blog Posts

Jul 23, 2014

Three Symantec Marketing Tools for Partners to Create Demand

As we know, marketing plays a pivotal role in driving awareness, customer demand and differentiation. Realizing that not every partner organization....More
Jul 21, 2014

Automated Database Services in the Cloud

Businesses have no choice but to compete in today’s high-speed, always-on world, where customers require more than ever....More
Jul 18, 2014

No Limits—New Possibilities for VMworld 2014

This year, we are capturing the spirit of possibility with No Limits—New Possibilities by helping partners break down walls, demolish barriers and....More
Jul 16, 2014

How To Ensure ROI from Events and Sponsorships

Events and sponsorships frequently beg the question: Are we getting ROI from participating? To be able to answer with a strong "Yes!" you need to....More
Jul 11, 2014

Confused by Branding? Here Are Some Tips

It’s common for businesses of all sizes and types to struggle with their brand. Some go the easy route (“download your free logo here....More
Jul 07, 2014

Now Is the Time to Make History

On the heels of SAPPHIRE NOW, our biggest customer and partner event of the year, there’s a lot of exciting change happening at SAP. We have a new....More
Jul 03, 2014

The Sharks are Circling Small Business

Scarcely a week seems to go by without some further cyber-attack on business in the news. One of the latest reports is an attack by cybercriminals on....More
Jun 30, 2014

Three Tips on Managing Leads from Inside Sales

At the Vision conference in May, Symantec shared more details on its North American Channel Strategy, which provides the foundation for how partners....More
Jun 30, 2014

Applying an Appliance to Your Backup Plan

There are few absolutes for businesses when it comes to their data. Data is the lifeblood of the business and the quantities of data generated and....More
Jun 26, 2014

Rolling Out Partner Innovation

Increasing marketing effectiveness and ultimately driving revenue is top of mind for many partners today. With the shift in the B-to-B, buyer-seller....More
Jun 25, 2014

How MSPs Can Engage with Existing Customers Through Social Media

Does your MSP business use social media channels to stay in touch with customers? If not, it could be worth examining the possibility as a marketing....More
Jun 23, 2014

Industry Focus: Mergers and Acquisitions

It seems as though every year between May and September, we hear the same type of story over and over again:  This company was bought by that....More
Jun 20, 2014

Are You In? Market Development Funds

MDF is an acronym you probably have heard many times. You may have even asked yourself, What is it and how can it help my business? MDF are market....More
Jun 19, 2014

Migrating to a Mobile Business World

Katyayan Gupta, writing in a blog post for Forrester, noted, “The growing affordability of smartphones and increasing ubiquity of high-speed....More
Jun 17, 2014

Make It a Better Meeting!

Somedays it feels like all you do is sit in meetings—boring, lengthy, tedious gatherings where people can't ever get to the point and the....More
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Mellanox SX1012 Ethernet Switches for Scalable Networks

Mellanox describes its SX1012 Ethernet Switch family...More

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