Michael Cusanelli

Associate Editor,
The VAR Guy
OpenText Modernizes Global Partner Program with Tiers, MDF

Enterprise information management vendor OpenText (OTEX) is reshaping its Global Partner Program with the addition of three incentive programs including marketing development funds, partner loyalty and referral rewards.

MapR Technologies Appoints Matt Mills as President, COO

Apache Hadoop distributor MapR Technologies has appointed former Oracle (ORCL) executive Matt Mills as president and chief operating officer, as the company seeks to capture additional growth and expand its market leadership.

Partners Sound Off At Channel Directions Live!

The Penton Technology editorial team hosted its inaugural Channel Directions Live! event in Tampa, where more than 120 channel partners gathered to learn about how to make their businesses more successful. With so much talent squeezed into one conference center, The VAR Guy couldn't pass up the opportunity to ask solution providers what they really thought of the channel and their largest opportunities for growth.

Palerra Introduces First Global Partner Program

Palerra debuted its first formal partner program recently, as the cloud security automation provider seeks to expand its indirect sales efforts and provide resellers with exclusive benefits for their business.

Channel Directions Live! Keynote with Ryan Morris

Penton Technology's inaugural Channel Directions Live! conference in Tampa featured a keynote speech from industry expert Ryan Morris, principal consultant at Morris Management Partners, who discussed how members of the channel community can build their business acumen and develop the skills and confidence to become leaders in the industry.

Avaya Appoints Steve Biondi as Global Channel Chief

Business communications software vendor Avaya has named Steve Biondi as vice president of its Global Partner Organization, responsible for expanding the company’s partner engagement model and driving worldwide partner growth.

Synnex Inspire North American Conference 2015 News Roundup

Synnex (SNX) recently hosted its Inspire North American Conference in Greenville, South Carolina, where the distributor announced several new partnerships and solutions for its channel partners.

5 Stories We Didn't Get to Write, Week Ending Oct. 2

With the entire Penton Team headlining the inaugural Channel Directions Live event in Tamps this week, there were plenty of great news stories that fell off our radar in between all the hubbub. Here are some of the top stories we wish we had time to write about, but didn't, for the week ending Oct. 2.

Synnex 2015 Inspire Conference North America Gallery

Synnex (SNX) held its 2015 Inspire North American Conference this week in the company's hometown of Greenville, South Carolina, drawing a number of big names from the vendor community as well as nearly 2,000 attendees.

Heard Around the Web: Channel Directions Live!

This week, Penton held its inaugural Channel Directions Live event in Tampa, where nearly 200 channel partners and vendors gathered to discuss the state of the channel and meet the Penton Technology editorial team. Here are some of our favorite tweets, photos and articles from the event.

HP Driving C2, SMB Business Through Channel

Hewlett-Packard (HPQ) now will drive all of its 1,000-seat and higher commercial and SMB sales indirectly through its channel partner ecosystem, the company announced today during the Synnex 2015 Inspire Conference North America in South Carolina.

Meet the Chiefs: Katherine Russ-Hotfelter, Hexis Cyber Solutions

This week we caught up with Katherine Russ-Hotfelter, director of Worldwide Channel Marketing at cybersecurity solution vendor Hexis Cyber Solutions.

ShoreTel Adds Reseller Rewards, Simplifies Champion Partner Program

While the majority of different partner programs in the channel follow a fairly similar structure, some of them can be difficult for resellers to navigate, which can lead to diminished profits and training issues for everyone involved. With this in mind, communications solutions vendor ShoreTel (SHOR) is streamlining its sprawling Champion Partner Program to help resellers drive additional profit margins and utilize training opportunities to advance their business.

Channel Partner Program Roundup: xMatters, Continuum

Howdy partners, and welcome back to the roundup. If you’re looking to wet your whistle with the latest channel partner news, you’re in the right place. We’ve got the latest news from xMatters and Continuum, so let’s get started.

Distribution Watch: Tech Data, Avnet

Happy Thursday, Distribution Watchers! Today we’re celebrating the beginning of October (one month until Halloween!) with the latest news from our friends at Tech Data (TECD) and Avnet (AVT).

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Mellanox SX1012 Ethernet Switches for Scalable Networks

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